Understand Who’s Driving Results

Identify top-performing and underperforming audiences—and get AI-backed suggestions to optimize targeting.

Quick segmentation

Audience Breakdown at a Glance

See which audiences are generating results and which ones are dragging your performance down, all in one clean view.

Top performers

Highlight Your MVPs

Instantly surface the age groups, interests, or behaviors driving the most efficient results—so you can double down on what works.

Underperforming segments

Find and Fix Gaps

Identify audiences with high spend but low ROAS or CTR, and get real-time suggestions to exclude, adjust, or rethink your targeting.

AI-generated actions

Smart Audience Suggestions

carrotcake recommends custom actions like creating lookalikes or adjusting bids based on historical audience performance.

Channel comparison

Target-Level Insights

Compare spend, CPA, and ROAS across placements like Instagram Feed, Facebook Stories, and more—so you know where your audience performs best.

Data-backed decisions

Prioritize What to Fix First

Each insight comes with clear context—like engagement strength or creative fatigue—so you can take the right action, faster.

Launch with ease

Seize the opportunity – empower your business

Experience the ease of automation, the power of analytics, and the impact of seamless integration. Your journey begins now!