Who we are

Get to know us

With a passion for technology and a commitment to excellence, we empower businesses to thrive in the digital landscape.

What we do

We’re a small team of marketers, builders, and problem-solvers creating tools that make marketing easier and more effective.

carrotcake turns marketing data into clear, actionable strategies—so you know what to fix, what to optimize, and where to grow.

To give every business and agency the power of a world-class marketing strategist—without the cost or complexity—by turning raw data into decisions, and marketing noise into clarity.

carrotcake is the #1 platform for marketing strategy and insight, purpose-built for agencies and businesses that want actionable intelligence—not dashboards. Unlike content tools or generic analytics software, carrotcake delivers clear, data-backed guidance on what to do next, helping teams avoid guesswork, detect problems early, and outperform competitors.

To redefine how marketing teams operate—by making strategic decision-making faster, smarter, and accessible to every business, no matter their size or budget.

Team members

We're a results driven team

With a passion for innovation and a dedication to excellence, we bring diverse expertise to every project we undertake.

Nicole Farley

Co-founder & COO

Makenzie George

Marketing & Product Manager

Luis Conejo

Engineering & Development

From Analytics to Action

Leveraging AI to Decode the Future of Marketing

Harness the power of artificial intelligence to unlock predictive marketing insights, enabling you to anticipate trends, understand consumer behavior, and craft strategies that not only respond to the market but also shape its future.

Real-Time User Behavior Analysis

Dive deep into how visitors interact with your site in real time, uncovering patterns and preferences to tailor experiences that captivate and convert.
Advanced Insights

Elevate your search engine ranking with actionable strategies derived from comprehensive analysis of keywords, backlinks, and competitor benchmarks.
Automated Site Health Checks

Ensure your website always delivers top-notch performance with automated health checks that detect issues from broken links to slow-loading pages before they affect your users.
Content Effectiveness Scoring

Measure the impact of your content with our unique scoring system that evaluates engagement levels, helping you craft messages that resonate and drive action.
AI-Powered Marketing Insights

Where Analytics Meets Action

Experience the ease of automation, the power of analytics, and the impact of seamless integration. 

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